You might think that promoting from within is the answer to your marketing needs, but it’s not always possible. Or how about hiring someone full-time for this crucial task? That takes time and money which you just don’t have available right now. So what can help? Consider bringing in a Fractional CMO!
Without a strategy, your company is probably doing too many things. You’re running in five directions at the same time, forcing you to not move at all. A CMO can provide the strategy to meet the growth objectives you set as CEO.
Activities to include but not limited to:
Matt Sweetwood, CEO of Greener Systems Process
John White has over 5 years of experience as a CMO and Fractional CMO. During his career in marketing, he has worked with globally recognized brands, mid-size, and startup companies helping them develop winning marketing strategies and then implement the systems and processes to execute on them.