LinkedIn’s Videos Just Got Way More Animated (Here’s what it means to marketers)

The year 2018 has been the year of video for LinkedIn. The business social network finally caught up to the video-first trend at all the other major social networks. While they still don’t have a live video feature, LinkedIn has rolled out an impressive suite of features for individuals and brands to market themselves throughout… Read More

How to Write Posts That Actually Get Read and Shared

I had a call the other day with an entrepreneur who told me that his blog articles are like an echo chamber; it feels like he is talking to himself. He’s investing a ton of time and effort into creating posts, but they are not getting any engagement. In fact, hardly anyone is even reading them at all.… Read More

The One Skill I Learned While Getting My MBA That Helps Me Make Money

I took what you could call the non-traditional path to getting an MBA. I waited until my late 30’s and until I had two young daughters, one of which was still a baby. We weren’t getting much sleep, and I was working around the clock. If that wasn’t enough, I went ahead and decided to open up… Read More

Use These Social Selling Techniques to Get More Leads

Are you an old school sales rep whose go to prospecting method is still cold calling? Are you just “on LinkedIn,” but never post anything or engage your network? Do you think Twitter is just for teenagers? If you answered yes to any of these questions, I highly suggest you continue reading, and consider adding… Read More

Use Instagram to Improve Your Company’s Visibility

We live in a very visual world. Gadgets that are visually stimulating are dominating the tech marketplace, from high definition flat screen monitors and TVs, iPads, larger screen smartphones, and now even smartwatches. Our interpretation of the world we live in and the way we take information is largely visual. Is your company doing all… Read More

Build Your Brand with Twitter

Did you know? Twitter is now up to 271 million monthly active users, and there are 500 million tweets coming out daily! Twitter has a global presence with users spread out to all corners of the globe. Twitter’s mission statement: “To give everyone the power to create and share ideas and information instantly, without barriers.”… Read More

Pinterest to Add More Male Users in 2015

Today, 71% of Pinterest’s user base of 72.5 million is female. The site is hugely popular amongst female users coming in 2nd place only to Facebook for the highest rate of female online user percentage. Pinterest is alive with women pinning about arts and crafts, gardening tips, recipes, fashion, home decorating, and more! While the number of male users has… Read More