Influencer Marketing
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One of the most received questions I read is how to become a micro-influencer and begin earning money. Since micro-influencer marketing is relatively new,
It’s safe to say that the post-pandemic era will bring some changes to the way companies do business, and the marketing industry is no
In a 2021 survey by Linquia, 68% of US marketers said they were planning to use Tiktok, and 93% said they were planning to
Instagram is one of the best social media platforms for growing your business as an entrepreneur. It allows you to add personality to your
Linkedin is the last major social media platform to implement live streaming video. They are slowly rolling it out this year. I operated a
Let’s face it, CMOs have an enormous amount on their plates. With marketing becoming more complex. It seems that a CMO’s responsibilities are growing nearly every day.
Social media arose quickly as a prominent way for businesses to showcase their brand. Anytime, a product or service enters into the marketplace quickly
If you do not have a powerful and visible personal brand you are putting yourself at a disadvantage in almost every aspect of your
Brand loyalty is evolving, and the emphasis is squarely on the consumers rather than the brands these days. Customers expect you to know them better than they
For me, not having a personal brand meant several years of working at jobs I hated. In my previous career, working at large companies, I always
Let’s face it: Getting exposure and creating a buzz for your brand is not getting any easier. As competition is rising everywhere, marketers are
Each month I consult with several companies on their social media strategy. One of the concerns they bring up is the challenge to compete with
I was unhappy and depressed and in a dead-end corporate career with high-stress/low reward. Management passed me over for countless promotions. Then, it got
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