What You Need to Know to Create a Best-selling Book

Best selling book

Five years ago, I decided that it was time to write my first book. It was the story of how a single dad of five led his kids, his business and himself from disaster to success. At that time, I hadn't written even a single word on the topic. Writing a book seemed like an…

4 Global Instagram Power Users Share Their Top Tips

Instagram

The very first Instagram photo was taken by its founder, Kevin Systron in Mexico in 2010. I find it fitting that it was of a dog. We all know pets, especially dogs, are a big hit on Instagram. And as most things seem to go on the Internet nowadays, bra-less women are the latest Instagram rage. However, Instagram…

How To Use Your Haters As An Instrument For Growth

Growth

Throughout my career, I've been plagued by people telling me I'm not good enough. I've been rejected for more jobs than I care to remember. I've heard every excuse in the book for not being hired. Some of them were quite absurd and hard to swallow. I've had my share of toxic bosses who have tried to hold me back.…

How to Deal With Social Media Trolls

Are you familiar with this term? We’re seeing evidence of them everywhere on social media, which is a shame. As a verb, troll can mean “to post inflammatory or irrelevant material on an electronic forum to provoke responses; as a noun, it can mean “a person who posts such material.” But no matter what the…

What Tony Robbins Taught Me About Influencer Marketing

Tony Robbins

Let's face it: Getting exposure and creating a buzz for your brand is not getting any easier. As competition is rising everywhere, marketers are stuck with a constant challenge of finding new and innovative ways to get their brand in front of customers. Many brands have turned to influencer marketing as a way to gain…

The One Skill I Learned While Getting My MBA That Helps Me Make Money

I took what you could call the non-traditional path to getting an MBA. I waited until my late 30's and until I had two young daughters, one of which was still a baby. We weren't getting much sleep, and I was working around the clock. If that wasn't enough, I went ahead and decided to open up…

Do You Need Twitter to Get an MBA?

I remember the conversation well. It was early 2014, and I was taking a course in my MBA program called Sustainability in Business in the 21st Century. It was the first day of the course, and we were having an online discussion regarding the course requirements and assignments. One such requirement was to join LinkedIn…

Tips for Crafting Share Worthy Content

Written By: Chase Baker There you are… almost ready to click “Post.” You’re a little giddy because you just know this post is going to roll in the “likes.” You’ve cleverly drummed up the perfect balance of allure and wit. Click. ………. *silence* Nope — nothing. Your post never gains any traction and quickly fizzles out. But you felt so…

Is your blog failing? It could be because of this…

In blogging, there are many factors we cannot control. Try as we may to manipulate the "viral gods," they keep us guessing and remind us often of their illusiveness. However, like anything else there are defined strategies and best practices that can greatly improve the effectiveness of a blog. Additionally, there are behaviors and activities…

Providing Feedback is a Value-Added Skill. Don’t Hate!

One thing I have noticed along my blogger journey is that it is much easier to find typos in the posts of other's than my own. For some reason, they jump off the page at me when I read other writer's stuff. However, when I write my own posts I write in MS Word first,…

Use These Tips to Build a Profitable Twitter Network

Twitter has become an essential piece to business branding. Every organization with a content marketing strategy should be using Twitter to regularly tweet out company content and engage with followers. Twitter is the go-to platform for millions of users all over the world for breaking news, videos, photos, blogs, and quick bits of information all…

4 Ways to Get Noticed on LinkedIn

Written By: Brett Berhoff Welcome to one of the biggest parties on Earth!  364 Million people decided to show up! Now what?  Let's cut to the chase and explore 4 Ways to Get Noticed On LinkedIn You are your photo.  Make it a good one.   It is important to keep in mind, that we are…

Drive Your Content Marketing Efforts with a Company E-Newsletter

Whether you are a B2B sales rep, a business owner, or in the marketing department for a fortune 500 company, email should be a permanent fixture in your marketing mix. While other social tools have emerged that can be very effective, don't neglect your efforts via email. Email marketing in the form of a well…

Use Pinterest To Direct Traffic to Your Blog

Pinterest is very effective in driving traffic and engagement to your blog. People come to Pinterest to be inspired from learning something new and useful. It is centered around sharing ideas, content, photos, how to's, and more. People go to Pinterest seeking knowledge, which makes it an ideal spot for a blog post. Related Post: Pinterest…

Four Lessons About Blogging I Learned the Hard Way

When I started blogging, I dove in head first and never looked back. I've learned a lot along my blogging journey. Mostly, through continuing to write, reading a ton of posts from other writers, working with mentors, and applying what I am learning in my MBA program. However anytime in life when you dive in…

Before You Comment, Try Reading the Whole Story

Logical thinking tells us that everybody reads the actual article before posting a comment, right? Wrong! You would think so. However, every day I see people on social media who jump straight to the comment section and start sounding off, without even bothering to read the post. How can you tell they didn't read it?…

Use this App to Get More Tweet Outs of your Blog

Would you like to get more people Tweeting out your posts? Of course you would! Look no further than Click to Tweet. Click to Tweet is an awesome and inexpensive way to drive views to your blog and activity to your Twitter account. It enables you to place clickable links within your blog posts. When…

Use Social Marketing To Tell Your Company’s Story

"Marketing is no longer just about pushing a product, rather it is a compelling brand story that makes an organization stand out."  @SocialMktgSltns  <Click to Tweet> Social media is an extremely effective tool to distribute your company's brand story to vast audiences. However, with all the "chatter" out there on social networks, it is easy to…

Use These Social Selling Techniques to Get More Leads

Are you an old school sales rep whose go to prospecting method is still cold calling? Are you just "on LinkedIn," but never post anything or engage your network? Do you think Twitter is just for teenagers? If you answered yes to any of these questions, I highly suggest you continue reading, and consider adding…