How Georgia Tweeted Away Their Chance to Win the Sugar Bowl

Georgia Bulldogs

No. 14 Texas beat No. 6 Georgia 28-21 last night in the Allstate Sugar Bowl delivering a big upset to the Bulldogs who were a 12 1/2 point favorite. Despite their claims of being ready for the game, Georgia delivered a sloppy performance until the end with their comeback attempt falling short. The players' Twitter…

Here’s Why Brand Loyalty is Not Totally Dead

If you ask people this question, you are likely to get a lot of heated responses. Never mind that people generally pick a cell phone manufacturer and stick with it for years out of the need for seamless transitions. But most people will tell you unequivocally that brand loyalty is dead. They may not be entirely wrong -- brand…

Use This Little-Known Twitter Strategy to Sell Directly to Your Competitors’ Followers

If you use it right, Twitter can be a massive lead generation tool for your business. The problem is, many don't take the time to learn how to use Twitter effectively. They open an account, put out some tweets, and then wonder why there aren't thousands of people flooding to their account to follow them and buy their product or…

4 Ways To Make Sure Your LinkedIn Profile Picture Reflects Your Brand

Written By: Marietta Gentles Crawford, CPRW (@Maribrands4You) If a picture says a thousand words, does your LinkedIn profile picture speak volumes or is it whispering "help me!"? You know by now that it's important to be on LinkedIn. You may have even added a picture after reluctantly not wanting to be identified. But is your picture an…