8 Reasons How a Powerful Personal Brand Will Make You Successful

If you do not have a powerful and visible personal brand you are putting yourself at a disadvantage in almost every aspect of your professional, business and personal life. Personal branding has become a requirement for anyone looking to grow their business, get a better job, get noticed by the press, take their career to…

Learn How Coffee-Mate Wins Customer Loyalty With Just Two Words and an Emoji

Coffee

Coffee is my love language. It's literally the only thing I enjoy about mornings. The other day, I was feeling quite perky and a bit playful after my morning cup of joe. So, I sent out a Tweet, “Love the feeling of being fully caffeinated! #coffee” with a gif of Bill Murray chugging down a…

How I Rescued My Career from the Brink of Failure

Just four years ago that I thought my career was over. I remember the exact moment well: There I sat in my drab, mundane-looking cubicle, which sat in the middle of a rather large call center. Most days I could drown out the noise. However, on that day, the sound of what seemed like 1,000…

Before Passing Judgement, Try Understanding the Whole Story

Social marketing solutions

It seems that people these days are a little too quick to pass judgment on others. Just last week, I got accused of being a racist on Twitter. It was based on one wrong interpretation of one single tweet I sent. Two guys started to chastise me and label me based on one tweet. They didn't take the…